Able Athletics

Client: Able Athletics

Website: www.ableathletics.org

Event Location: Scarsdale High School

Overview

Able Athletics, a nonprofit organization dedicated to empowering individuals through sports, hosted a wheelchair lacrosse fundraiser at Scarsdale High School. The event aimed to raise funds and awareness for athletes with disabilities. Able Athletics reached out to Captured by Tymel for our video production services to capture the essence of the game and the community's spirit.

Objectives

• To create a highlight reel of the wheelchair lacrosse game for use in future fundraising and awareness campaigns.

• To capture interviews with volunteers, participants, and organizers, including insights from Able Athletics' co-founder Vanessa Dias and her son Rowan Dias.

• To showcase the impact of Able Athletics on its participants and the broader community.

Approach

Our approach was multifaceted, ensuring comprehensive coverage of the event while highlighting the emotional and physical triumphs of the athletes. We focused on:

• Dynamic filming of the game, utilizing multiple angles to capture the intensity and skill of wheelchair lacrosse.

• Conducting heartfelt interviews with volunteers, participants, and the organizers to share their stories and the significance of Able Athletics.

• Collaborating closely with Vanessa and Rowan Dias to align the video content with their vision, emphasizing the organization's mission and community impact.

Results

The completed video serves as a powerful testament to the spirit of the Able Athletics community and the thrilling competition of wheelchair lacrosse. It not only highlights the athleticism and determination of the participants but also the vital role of volunteers and the overarching support system that makes such events possible. The highlight reel and interviews have become central to Able Athletics' fundraising efforts, offering a compelling narrative to potential donors and supporters.

Impact

• Enhanced awareness of wheelchair lacrosse and the broader mission of Able Athletics.

• Increased engagement from the community and potential donors, driven by the emotive storytelling and high-quality video production.

• Strengthened the organization's online presence, contributing to a more substantial digital footprint for future fundraising campaigns.

Conclusion

Working with Able Athletics on the wheelchair lacrosse fundraiser was an inspiring opportunity to blend video production expertise with a cause that makes a real difference. By focusing on the game's dynamism and the community's heart, we delivered a product that goes beyond mere documentation, capturing the essence of what it means to be part of Able Athletics.